Lights, camera, action !
Once again, for the [age] consecutive year, the most famous director and producer of Hollywood is coming under the spotlights. And [he/she] should be: the shooting of [his/her] new blockbuster is beginning! All the rising stars and greatest actors are playing in this movie and such a great cast should include you!
You are invited on [date] at [time] to take part in shooting! It will take place in our new studio: [address].
Quiet everybody… and action!